City Of Sparks

Social Media Policy

A. Privacy Policy and Disclaimer
Any individual accessing, browsing and using a City of Sparks Social Media site accepts without limitation or qualification, the City's Social Media Policies (hereafter "Policies"). These terms and conditions apply only to the Social Media sites (defined here as third party hosted online technologies that facilitate social interaction and dialogue, such as Facebook, Twitter, YouTube and Flickr) that are managed by the City of Sparks. The City of Sparks maintains the right to modify these Policies without notice. Any modification is effective immediately upon posting the modification on the Social Media Policy page unless otherwise stated. Continued use of a City of Sparks Social Media site following the posting of any modification signifies acceptance of such modification. 

All users of a City of Sparks Social Media site are also subject to the site's own Privacy Policy. The City of Sparks has no control over a third party site's privacy policy or their modifications to it. The City of Sparks also has no control over content, commercial advertisements or other postings produced by the Social Media site that appear on the City of Sparks Social Media site as part of the site's environment.

The City of Sparks operates and maintains its Social Media sites as a public service to provide information about City programs, services, projects, issues, events and activities. The City of Sparks assumes no liability for any inaccuracies these Social Media sites may contain and does not guarantee that the Social Media sites will be uninterrupted, permanent or error-free.

B. Posts Policy
Although posts and comments are encouraged on the City of Sparks Social Media sites that allow posts, these sites are limited public forums and are moderated by City staff. All posted content (comments, photos, links, etc.) must be related to discussion of City programs, services, projects, issues, events and activities.

The following are prohibited on City of Sparks Social Media sites:

  • Comments not topically related to City programs, services, projects, issues, events and activities, or the particular post being commented upon
  • Posts and comments that promote or advertise commercial services, entities or products except as stipulated in City marketing plans and determined by the City to be essential to economic development
  • Political statements, including comments that endorse or oppose political candidates or ballot proposition
  • Comments that endorse or oppose any type of religious opinions or activities
  • Posts and comments that promote, foster or perpetuate discrimination on the basis of creed, color, age, religion, gender, marital status, status with regard to public assistance, national origin, physical or mental disability or sexual orientation
  • Posts and comments that include vulgar, offensive, threatening or harassing language, personal attacks or unsupported accusations
  • Obscene or sexual content or links to obscene or sexual content
  • Illegal activity or encouragement of illegal activity
  • Information that may tend to compromise the safety or security of the public or public systems
  • Content that violates a legal ownership interest of any other party

The City of Sparks reserves the right to remove posted content that does not comply with these Policies. All posts and comments uploaded to City of Sparks Social Media sites that allow posts will be periodically reviewed.

Communications made through City of Sparks Social Media sites in no way constitute a legal or official notice or comment to the City of Sparks (for example, a post or comment that asks for public records will not be considered a public records request). To comment about a specific City project or program, please contact the appropriate department.

C. Links and Embedded Content Policy
Links to other Social Media and/or External Websites Provided on City of Sparks Social Media Sites
The City of Sparks may select links to other Social Media sites and outside websites that offer helpful resources for users. Once an individual links to another page or site, the City's Policies no longer apply and you become subject to the policies of that page or site.

The City of Sparks's Social Media sites are intended specifically to share information about City programs, events and services. The City of Sparks is not responsible for the content that appears on these outside links and provides these links as a convenience only. Users should be aware that these external pages and sites and the information found on those pages and sites are not controlled by, provided by or endorsed by the City of Sparks. The City reserves the right to delete links posted by outside individuals that violate the City's Posts Policy at any time without notice.

Links by Other Entities to City of Sparks Social Media Sites
It is not necessary to get advance permission to link to City of Sparks Social Media sites; however, entities and individuals linking to City of Sparks Social Media sites should not in any way suggest that the City of Sparks has any relationship or affiliation with that organization or that the City endorses, sponsors or recommends the information, products or services of that site.

Embedded content from City of Sparks Social Media Sites on other sites 
It is not necessary to get advance permission to embed City of Sparks Social Media site content; however, entities and individuals embedding content must not present City of Sparks content as their own or otherwise misrepresent any of the City's Social Media site content. Furthermore, they shall not misinform users about the origin or ownership of City of Sparks Social Media site content. Embedded content from City of Sparks Social Media sites should not in any way suggest that the City of Sparks has any relationship or affiliation with that organization or that the City endorses, sponsors or recommends the information, products or services of that site.

D. Copyright Policy
All information and materials generated by the City of Sparks and provided on City of Sparks Social Media sites are the property of the City of Sparks. The City retains copyright on all text, graphic images and other content that was produced by the City of Sparks and found on the page. You may print copies of information and material for your own non-commercial use, provided that you retain the copyright symbol or other such proprietary notice intact on any copyrighted materials you copy. Please include a credit line reading: "credit: City of Sparks Facebook (or Twitter or YouTube) Page" or "Courtesy of City of Sparks."

Commercial use of text, City logos, photos and other graphics is prohibited without the express written permission of the City of Sparks. Use of the City logo is prohibited for any non-governmental purpose. Any person reproducing or redistributing a third party copyright must adhere to the terms and conditions of the third party copyright holder. If you are a copyright holder and you feel that the City of Sparks did not use an appropriate credit line please notify the Community Relations Manager with detailed information about the circumstances, so that the copyright information can be added or the material in question can be removed.

E. Contact Us
If you have any questions or concerns about the City of Sparks Social Media Policy or its implementation, or if you find incorrect information or are interested in seeking permissions that fall outside of the guidelines above, please contact the City's Community Relations Manager.

posted February 22, 2011  

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